About

Hi, I'm Alex. I keep the prospecting going.

I've worked in marketing and production for 16 years and built with AI every day since November 2022. Now AI agents build the lists and draft the emails, and I make sure every one is right.

Alex Lamy in a gray hoodie in front of a brick wall
How I got here

A production guy who got tired of blasted lists.

  1. Around 2010

    Radio at Missouri S&T

    Keeping the station on the air while I studied physics and philosophy.

  2. Next

    Built a digital department

    Pushed into social media marketing, then built the station's digital side from scratch.

  3. Then

    Ran my own agency

    Including running it through COVID. Then marketing for a Ford dealership.

  4. St. Louis agencies

    The person agencies handed the work to

    Years building the sites, campaigns, tools and workflows behind the work, including at 1905 New Media.

  5. November 2022

    Went all in on AI

    ChatGPT came out and I was hooked. I've built with AI every day since.

  6. Today

    Prospecting, done by agents

    AI agents build the lists and draft the sequences. I decide who belongs on them and check every message.

Why this

Most outreach fails before the first email.

For years I watched businesses buy a list, write one email for everybody, blast it and decide cold outreach doesn't work. The list was stale, the email was generic, and half of it bounced.

AI agents changed what a small sales team can do. Research that took a week now takes a fraction of that. What the agents still need is someone who knows who's worth emailing, what sounds human and what the rules are. That's me.

16 years in digital marketing and production
Built with AI every day since November 2022
Speaker, Founders Lounge Global AI Summit, St. Louis, 2026
Degrees in physics and philosophy, Missouri S&T
Based in Overland, St. Louis County
How I work

What you can expect.

Fit first

A short list of the right companies beats a long list of anybody.

Your voice

Every email sounds like you, and you approve it before it sends.

By the rules

Real sender, honest subject lines, a working opt-out, your own domain.

Straight answers

No promised reply rates. I'll tell you what's working and what isn't.

Other ways to work with me

Want the rest of your marketing handled too?

Modern Marketing STL runs the whole marketing list: blogs, ads, social and more, at the same flat rate. If you'd rather learn to do it yourself, I teach that too.

Questions about outreach for your business?

Book a free 30-minute call. Bring a few of your best customers and how you find new ones today.